Natural and Organic Lube

Natural and Organic Lube

Good lube is like good wine — you don’t notice it’s perfect until it’s gone. Our Natural and Organic Lubes are made for people who believe pleasure shouldn’t come with chemicals or guilt.
Formulated from plant-based, body-safe ingredients, these lubricants are soft, hydrating, and completely free from parabens, glycerine, and anything that might make your vulva file a complaint. The much-loved Simply Lube is a star: certified vegan, organic, water-based, and smooth as silk sheets.

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Good lube is like good wine — you don’t notice it’s perfect until it’s gone. Our Natural and Organic Lubes are made for people who believe pleasure shouldn’t come with chemicals or guilt.

Formulated from plant-based, body-safe ingredients, these lubricants are soft, hydrating, and completely free from parabens, glycerine, and anything that might make your vulva file a complaint. The much-loved Simply Lube is a star: certified vegan, organic, water-based, and smooth as silk sheets.

Compatible with condoms, toys, and human beings, it delivers long-lasting glide without stickiness or residue — because there’s nothing sexy about cleanup. This is lube for lovers who care about the planet as much as their orgasms — pure, ethical, and gloriously slippery.

Our natural and organic lubes are crafted with care, curiosity, and a deep respect for the human body. Think certified vegan aloe vera, plant glycerine, and gentle botanicals that mimic your body’s natural moisture, enhancing comfort and sensitivity in all the right places.

Designed for all genders, all bodies, and all kinds of intimacy, our collection offers pH-balanced, water-based lubricants that work beautifully for sensitive skin and eco-conscious hearts. Whether you’re exploring solo, connecting with a partner, or adding a toy to the mix, these formulas provide smooth, lasting slip without a trace of synthetic nonsense.

The Simply Lube remains a bestseller for good reason: it’s vegan, condom-safe, and toy-friendly, with a texture that feels like your body — only better.

Each bottle is cruelty-free, eco-packaged, and designed for effortless recycling. Because if you’re going to lube up, you might as well love the planet while you’re at it.

Perfect for those searching for the best organic lube for sensitive skin, eco-friendly lubricants, or a natural personal lubricant that feels as luxurious as it is ethical.

Because pleasure should be pure — and sometimes, purity is best when it’s deliciously slippery.

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There are very few aspects of sex that do not benefit from lubricant. The benefits seem to be endless. Lube can be used for masturbation and foreplay right through to exploring anal sex or simply givi...Read More

There are very few aspects of sex that do not benefit from lubricant. The benefits seem to be endless. Lube can be used for masturbation and foreplay right through to exploring anal sex or simply giving someone a massage.
With so many lubricants on the market, we saw the importance of creating a beautiful, body and earth friendly, natural and organic lube. Our natural lube is cruelty-free, vegan-friendly and made with kind ingredients.
When we say “organic lube”, this means that 99.2% of ingredients in our lubricant is free of, and grown or processed without using additives like synthetic chemicals, artificial fertilisers, and hormones (which is unfortunately very common in the world of lube). We didn’t think chemicals and fertilisers belonged anywhere near your genitals, so we left all that harmful stuff out. Simple, right? We think so! (Not to mention the damage these chemicals do to the planet).
We know that many people have experienced irritation from other brands of personal lubricants, because they can often contain known skin irritants like Glycerin, Glycol and Parabens (to name but a few). These ingredients can irritate the sensitive skin of the genitalia as well as common disruption of the vaginal PH, which can cause infections like thrush and BV (bacterial vaginosis). Our ‘Simply Lube’ doesn’t contain any of these problematic ingredients!
Here at The Natural Love Company, our ‘Simply Lube’ is body safe, water-based, compatible for use with condoms and 100% sex toy safe.
We believe lube should feel just like your body’s own natural lubrication. As well as being free of stickiness or overpowering artificial tastes or odours. Our organic lube fulfils our beliefs of what the perfect lube should feel, taste and smell like.
Our natural lube, along with our toy cleaner and massage oil, is contained in revolutionary eco-friendly bottles made from compostable wheat-based plastic and their lids can either be composted, reused or disassembled and fully recycled.
Lubricant can be used by anybody and everybody (and we highly encourage it)! A common misconception suggests that lube is only for use to aid with vaginal dryness, and while lubricant is fantastic for this purpose, this is merely the tip of the iceberg when it comes to the slippery fun.
Simply Lube can be used (and is highly recommended to be used) to enhance sexual pleasure and sensitivity. It can make sex feel more natural, increase ease of motion, and reduce any friction that may occur.
Natural lube can be incorporated during masturbation for an extra pleasurable experience and climax. It can be used during vaginal sex and is excellent to aid in the comfortable insertion of dildos and other sex toys, or an easy glide upon the placement of a cock ring.
Another of lubes ideal uses is for comfort and pleasure during anal sex. Because the anus doesn’t provide adequate lubrication for penetrative sex, lube can be applied liberally to avoid discomfort and make for a pleasurable experience for both or all parties. Lubricant is also handy for the insertion of butt plugs and other sex toys intended for anal use, such as a prostate massager.
What many people don’t talk about, is that extra lubricant means safer sex. Since the added lube decreases friction, it lessens risk of injury such as a torn frenulum and friction-induced infections like thrush. If you’re using condoms, ‘Simply Lube’ lessens the likelihood of the condom tearing, giving you greater protection from STIs (sexually transmitted infections) and pregnancy.
With so many amazing benefits and uses, it’s a no-brainer and simply makes sense to incorporate lube into your sex life. If you’re passionate about taking care of your body as well as the planet we suggest given Simply Lube a try.
We guarantee(!) you won’t regret it. 

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  • Simply Lube Natural Aloe Vera

    Organic Water Based Personal Lubricant

    From £14.95
  • Sale

    Simply Lube, Cleaner and Arousal Set

    Save 22% - Water Based, Toy Safe & Vegan

    From £44.85£34.95
  • Sale

    Simply Lube and Toy Cleaner Set

    Save 23% - Organic, Water Based and Toy Safe

    From £29.90£22.95
  • New In

    Simply Lube Peach & Jasmine

    Organic Water Based Personal Lubricant

    £22.95
  • Sale

    Simply Lube Complete Set

    Save 33% - Organic, Water Based and Toy Safe

    Original price was: £59.80.Current price is: £39.95.
  • Simply Arousal Serum

    A Botanical Boost for Your Libido

    £14.95
  • HANX | Sustainable Condoms

    100% Vegan, All Natural and Ultra Thin

    From £4.99
  • Simply Massage Oil

    Rose Geranium & Ylang Ylang

    From £14.95
  • Simply Lube Aloe Vera Refill Pouch

    Planet-Friendly Pleasure in a Pouch

    £16.95
  • New In

    Simply Lube Wild Strawberry Refill Pouch

    Planet-Friendly Pleasure in a Pouch

    £16.95
  • Simply Lube Wild Strawberry

    Organic Water Based Personal Lubricant

    From £14.95
  • Sale

    Simply Lube, Oil and Cleaner Trio Set

    Save 27% - Organic Water Based Personal Lubricant

    Original price was: £44.85.Current price is: £32.95.
  • Simply Toy Cleaner

    Gentle and Toy Safe Water-Based Sex Toy Cleaner

    £14.95