At The Natural Love Company (TNLC), we’ve built our brand on a simple but powerful belief: intimacy should never come at the planet’s expense. From Cornwall’s wild coastlines to bedrooms around the world, our mission is to craft eco-luxury pleasure products that feel incredible, look beautiful, and honour the earth we share.

Here’s how we make that vision a reality:

Recycled Ocean Plastic Cores

Since 2022, the internal cores of all our bestsellers have been made using recycled ocean plastic. Salvaged waste is given new life, forming the strong, durable base of our toys. Each piece is then finished with buttery-smooth, body-safe silicone—so what touches your skin is kind, sensual, and safe.

By reclaiming plastic from the sea, we’re actively helping clean up the ocean while reducing reliance on virgin materials.

Plastic-Free Packaging & Carbon-Neutral Delivery

Every TNLC order arrives in discreet, plastic-free packaging that’s fully recyclable and thoughtfully minimal. No unnecessary fillers, no single-use plastics.

And because shipping leaves a footprint, we offset the carbon of every delivery. That means you can enjoy guilt-free pleasure knowing your order is travelling responsibly.

Orgasms for Oxygen: 60,000 Trees (and Counting)

For every product purchased, we plant a tree. Through our Orgasms for Oxygen programme, we’re supporting reforestation efforts in Madagascar—restoring habitats, capturing carbon, and providing meaningful work to local communities.

With your help, we’ve already planted over 60,000 trees. That’s a forest of change, powered by pleasure.

1% for the Planet

We’re proud members of 1% for the Planet, which means we donate a portion of our annual revenue to environmental causes worldwide. It’s one of the ways we hold ourselves accountable—not just to our customers, but to the planet too.

The Second Coming Recycling Scheme

In the UK, we offer Second Coming—a free recycling programme for old toys, whether they’re TNLC products or not. This keeps intimate items out of landfill and supports a circular economy in an industry that’s often wasteful.

Certified Vegan & Cruelty-Free Liquids

Every liquid we make—our lubricants, arousal serums, and toy cleaners—is certified vegan by The Vegan Society and proudly cruelty-free. That means no animal-derived ingredients and no animal testing, ever.

It’s part of our bigger commitment to proving that pleasure products can be ethical, sustainable, and luxurious.

Body-Safe & Skin-Kind Materials

Our toys are wrapped in premium, phthalate-free silicone that feels as good as it looks. It’s silky, sensual, and designed to be both durable and skin-kind.

Eco-Luxury Design

We believe sustainability should never compromise beauty. That’s why our toys are aesthetic-led—sculptural, elegant, and thoughtfully designed to look as good on your bedside table as they feel in your hand.

Customer Commitment

Eco-friendly isn’t just about the planet—it’s also about people. That’s why we back every product with our 365-Day Satisfaction Promise. If you’re not delighted, we’ll make it right. Our Cornwall-based team of real, approachable humans is always here to help.

Our Ethos

We’re not the biggest brand in the industry, but our ethos is unapologetically bold:

F**k Yourself. Not the Planet™.

It’s more than a tagline—it’s a way of working, creating, and connecting with our customers. Every decision, from materials to packaging to partnerships, is made with this in mind.

What Our Customers Say

“Absolutely amazing company, I’ve loved everything I’ve bought so far! Great quality and ocean-friendly!”
“The elegance of these sex toys is unmatched – they’re like pieces of art.”
“Sex should be natural and fun – this company has got it right!”

More About Us

Curious to dig deeper into our story, values, and journey? Visit our More About Us page for the full picture of what drives The Natural Love Company.