At The Natural Love Company, your trust is everything. Shopping for intimate products should feel exciting and stress-free, never worrying about what happens to your data or how your parcel will arrive. That’s why we’ve built our privacy approach on three pillars: minimal data storage, discreet packaging, and secure transactions.
Do you keep my personal information?
We only keep your personal information for as long as it’s needed to fulfil your order and uphold our commitments to you.
• We typically hold details such as your name, address, and postcode for at least 365 days in order to honour our 365-day returns policy.
• After that, your information will be safely deleted no later than two years from your last order.
We may also retain anonymised order data (with no personal identifiers attached) for tax obligations and analytical purposes, such as understanding seasonal trends or improving our service.
There are only two exceptions where limited data may be held beyond this:
1. TNLC Account Holders – information is required to keep your account active.
2. Mailing List Subscribers – we retain only your name and email address for the purposes of sending newsletters and offers (you can unsubscribe at any time).
Under no circumstances will we sell or share your data with third parties. The only times we pass on limited information are when it’s strictly necessary to complete your order:
• Postal address with our courier partners (for delivery).
• Email address with our tree-planting partner (to confirm your tree has been planted).
• Payment details with our card processor (to securely handle your transaction).
At any point, you can contact us to request that we permanently delete all information we hold about you.
For more detailed information, please see our full Privacy Policy.
Is your branding shown on the delivery box?
No. All outer delivery packaging—whether boxes or envelopes—is 100% plain and unbranded.
For international orders, some customs forms may require a product description. In those cases, we are as discreet as possible: instead of terms like “vibrator” or “sex toy,” we use neutral wording such as “novelty electrical item.”
This ensures your parcel remains private and respectful while still meeting legal requirements for shipping.
How does my purchase appear on a bank statement?
Discretion extends to your bank statement, too. All purchases from The Natural Love Company will appear as either:
• DCHLTD
• TNLC
The wording depends on your selected method of payment, but in either case, there will be no mention of intimacy products or sex toys.
Your Rights
We believe your personal information should remain firmly under your control. That’s why, in line with data protection laws (including GDPR), you have the following rights:
• The right to access – You can request a copy of the personal data we hold about you.
• The right to rectification – You can ask us to correct or update any information that is inaccurate or incomplete.
• The right to erasure – You can request that we permanently delete your personal data at any time.
• The right to object – You can opt out of certain types of data processing, such as direct marketing emails.
To exercise any of these rights, simply contact us. We’ll respond promptly and always respect your request.
